AI Marketing for Small Businesses: How AdsGPT Optimizes Digital Advertising

Introduction

Digital advertising is a critical growth driver for modern small businesses. In fact, 60% of small businesses use digital marketing to attract customers and drive sales (26+ Powerful Small Business Marketing Statistics For 2024) highlighting how crucial online ads have become for staying competitive. However, effective campaign management can be overwhelming for a small business owner wearing many hats. Budget constraints, limited marketing expertise, and lack of time often hinder the success of small business digital ads.

This is where artificial intelligence (AI) steps in to level the playing field. AI advertising platforms can analyze data and automate campaign optimizations far faster than any human, making it possible for even a tiny company to run efficient ad campaigns. AdsGPT is one such AI-driven marketing solution designed specifically to simplify and optimize digital ad campaigns for small businesses. It acts like your personal AI marketing assistant – handling everything from ad creation to real-time optimization – so you can achieve better results with less effort. In this article, we’ll explore how AI marketing works for small businesses, the key features and benefits of AdsGPT, and how you can leverage this platform to lower CPC and boost ROI on a small budget.

Understanding AI Marketing for Small Businesses

What is AI advertising and why does it matter to small businesses? AI advertising refers to the use of artificial intelligence and machine learning to plan, create, manage, and optimize advertising campaigns automatically. Instead of manually adjusting bids or guessing target audiences, an AI marketing platform analyzes your ad performance data and makes instant adjustments to improve results. For small businesses, this technology can be a game-changer.

Small companies often face common digital marketing challenges: limited budgets, lack of in-house expertise, and not enough time to micromanage campaigns. According to research, 33% of small business owners find it hard to determine what marketing is working (measuring performance), and 32% struggle with a lack of time, budget, or skills for marketing (26+ Powerful Small Business Marketing Statistics For 2024) These challenges lead to situations where ads are not fully optimized – resulting in high costs and poor outcomes.

AI marketing solves these problems by automating the complex aspects of advertising and optimizing campaigns continuously. An AI like AdsGPT can monitor your ads 24/7, learn from the data, and adjust strategies on the fly. For example, it can identify which keywords or audience segments convert best and allocate more budget to them, or pause an underperforming ad before it wastes money. This means even if you don’t have a marketing team, you can still run highly effective campaigns. AdsGPT is built to address exactly these issues: it automates and optimizes ad campaigns so that your limited budget is spent efficiently, and it simplifies campaign management so that anyone – not just advertising experts – can achieve great results.

In short, AI marketing for small businesses allows you to get more bang for your advertising buck. By leveraging AI ad optimization, a platform like AdsGPT can help a small business lower costs, save time, and improve campaign performance compared to traditional manual methods.

Key Features & Benefits of AdsGPT

AdsGPT is an all-in-one AI advertising platform packed with features tailored for small business needs. Here are some of its key features and the benefits they offer:

Smart Ad Creation: AdsGPT can generate ad creatives and copy with minimal input. Simply describe your product or service, and the platform uses AI to craft compelling ad text and even suggest images. This eliminates the struggle of writing copy from scratch. Small businesses save time while ensuring their ads are optimized for engagement. (No more staring at a blank page – the AI does the creative brainstorming for you!)
AI-Driven Optimization: The platform’s AI engine continuously optimizes your campaigns in real-time. It makes smart bid adjustments based on performance data and automatically fine-tunes targeting to focus on the audience segments most likely to convert. AdsGPT basically acts as your always-on digital ad manager, tweaking and improving your ads 24/7. The benefit is lower CPC (Cost-Per-Click) and higher efficiency – you spend less for each click or conversion because the AI is minimizing wasteful spend. According to AdsGPT, users can see up to a 40% higher ROI due to these intelligent optimizations.
Multi-Platform Reach: Managing ads on multiple channels can be complicated and time-consuming. AdsGPT simplifies this with multi-platform support – you can create and manage ads across 12+ major platforms from one dashboard. Whether you’re advertising on Facebook, Instagram, Google, YouTube, LinkedIn, or even platforms like Twitter and Snapchat, AdsGPT has you covered. This multi-platform reach ensures you can engage customers wherever they are while maintaining a consistent strategy. You no longer need separate tools (or logins) for each ad network; AdsGPT streamlines it all in one place.
Ad Performance Tracking & Analytics: Knowing how your ads are performing is crucial for improvement. AdsGPT provides a centralized analytics dashboard with robust ad performance tracking. You can monitor key metrics like impressions, clicks, click-through rate (CTR), conversions, and spend across all your campaigns in real time. More importantly, the AI analyzes this data and presents insights or recommendations. The benefit for small business owners is clear visibility into what’s working and what’s not, without needing to pour over spreadsheets. You can quickly see your ROI and let the AI suggest next steps, making data-driven decisions effortless.
Budget-Friendly and High ROI: Perhaps one of the biggest benefits of AdsGPT is that it’s designed for marketing on a budget. Traditional agencies can charge high fees, but AdsGPT operates on an affordable subscription (with a DIY plan around $97 per month, far less than hiring a professional marketer). By automating tasks and improving efficiency, it helps ensure every dollar of your ad budget works harder. Small businesses have reported significantly lower CPC and higher ROI when using AdsGPT’s AI optimization versus running ads on their own. In short, you get an enterprise-level advertising brain without the hefty price tag.

These features combine to make AdsGPT a powerful ally for any small business looking to maximize their digital advertising results without a lot of manual work or exorbitant costs. You can delve deeper into all of these capabilities on the AdsGPT Features page, which provides a detailed breakdown of what the platform offers.

Practical Steps & Best Practices for AI-Powered Advertising

So, how can a small business actually get started with AdsGPT and use AI to improve their advertising? In this section, we’ll walk through the practical steps to set up an AI-powered campaign and share some best practices to get the most out of AdsGPT.

Step-by-Step: Setting Up an AdsGPT Campaign

Sign Up and Onboard: Begin by signing up for an AdsGPT account (you can start with a demo or trial if available). The onboarding process will guide you through connecting your advertising accounts. For example, you can link your Facebook Ads and Google Ads accounts so that AdsGPT can manage them. This usually only takes a few minutes.
Enter a Campaign Prompt or Goal: AdsGPT simplifies campaign creation by letting you input a single prompt describing your business and offer. For instance, you might enter “Promote 50% off roofing repair services in April”. The AI will use this information to generate tailored ad copy and suggest targeting. You’ll also specify your campaign goals – do you want website traffic, online sales, leads, or just broader brand awareness? By clarifying your goal, the AI can optimize for the right outcomes (e.g., conversions vs. clicks).
Choose Platforms and Set Budget: Next, select which platforms you want to advertise on. AdsGPT can automatically recommend the best channels for your audience, or you can choose manually (say, Facebook and Google, which are popular for small business digital ads). Enter your ad budget and duration (for example, $500 over the next month). The platform will intelligently allocate this budget across platforms and campaigns to maximize results.
AI Ad Creation and Review: Now for the magic – AdsGPT will generate ad creatives for you. It uses its AI-powered creative suite to draft ad headlines, text, and even suggest images or videos from a vast stock library. You can review the generated ads and make any tweaks if needed (for example, edit the messaging or swap in a different image that you prefer). This step saves a ton of time, especially if you’re not a seasoned copywriter or designer. With AdsGPT, even someone with no ad creation experience can quickly get high-quality ads ready to go.
Launch the Campaign: With your ads created and targeting set, you’re ready to launch. AdsGPT will publish the ads to all selected platforms with a click of a button. Once live, the platform’s AI ad optimization engine immediately goes to work, monitoring performance. It will adjust bids, refine audience targeting, and even rotate different ad variations (A/B testing) to find the best performers – all automatically.
Monitor and Optimize: After launching, you can monitor your campaign’s progress on AdsGPT’s dashboard. Watch metrics like CPC, CTR, and conversions as the AI optimizes in real-time. AdsGPT’s ad performance tracking makes it easy to see how each platform and ad is doing. While the AI handles day-to-day adjustments, it’s good to check in periodically. For example, you might spot a particular ad message that’s doing exceptionally well and decide to allocate more budget to it (AdsGPT likely already noticed, but you have full control to make strategic decisions). Essentially, you and the AI work as a team – the AI handles the heavy lifting, and you provide high-level direction when needed.
Refine and Scale: Over time, use the insights gained to refine your strategy. AdsGPT will learn and get smarter with more data. Perhaps you discover that Facebook ads are yielding cheaper clicks than Google for your business – you can reallocate budget accordingly (or let the AI continue to do so automatically). When you’re ready, scale up your campaign or launch new campaigns for different products/services using the same process. The key is that AdsGPT makes this iterative improvement cycle extremely efficient.

Best Practices to Lower CPC and Increase Conversions with AI

Using AdsGPT is straightforward, but here are some best practices and strategies to ensure you maximize your results – achieving that coveted low CPC and high conversion rate:

Provide Clear Input: When setting up your campaign, give the AI as much helpful info as possible. A clear description of your offer and target audience will help AdsGPT create more relevant ads. For example, mention your location if you are targeting a local market, or highlight your unique selling points. The better the AI understands your business, the better it can optimize your ads’ targeting and messaging.
Use Multiple Ad Variations: One strength of AI is rapid testing. Take advantage of AdsGPT’s ability to generate multiple ad versions. Run a few different headlines or images and let the AI perform automatic A/B testing. It will quickly learn which ad creative gets the best response from your audience and then focus your budget on the winners. This approach often improves click-through rates and lowers CPC because the most engaging ads are shown more.
Leverage Precision Targeting: AdsGPT will automatically refine your audience targeting, but you can help by setting initial targeting parameters aligned with your customer profile. Start with the demographics, interests, or keywords you believe are most relevant. The AI will then analyze engagement and auto-adjust the targeting to hone in on the best-performing segments. Effective targeting means fewer wasted clicks on people who aren’t interested, which in turn reduces your cost per conversion.
Monitor the Metrics that Matter: Keep an eye on conversion metrics in the AdsGPT dashboard, not just vanity metrics like impressions. AdsGPT’s ad performance tracking will highlight important figures such as cost-per-click, cost-per-conversion, and ROI. If you notice one platform is yielding a much lower CPC than another, you can adjust your strategy or let the AI re-balance the budget. Similarly, track your conversion rate – if it climbs, that means the AI’s optimizations are delivering more qualified traffic.
Learn from the AdsGPT Blog: Digital advertising is always evolving. To stay up-to-date on the latest tips and case studies for AI-powered advertising, take advantage of resources like the AdsGPT Blog. The blog offers insights on topics such as optimizing Facebook and Google ads automatically, new AI marketing techniques, and real-world success stories. Continuously educating yourself ensures you can fully leverage the platform and implement proven strategies to lower CPC and boost conversions.

By following these steps and best practices, you’ll set a strong foundation for success. Many small businesses see significant improvements in campaign performance within weeks of using AI optimization. Next, let’s look at a concrete example of how AdsGPT can transform advertising results through a short case study.

Case Study: How AdsGPT Boosted ROI for a Small Business

To illustrate the impact of AI marketing, consider the case of a small home renovation business that recently adopted AdsGPT. This company had a modest advertising budget and was frustrated with the high costs and low returns of their past digital ad campaigns. They decided to try AdsGPT’s AI-driven platform to see if it could perform better.

Scenario: The home renovation business set a budget of $200 for a local online ad campaign, aiming to get more leads for their services. They subscribed to AdsGPT (at $97 for the month, which is a fraction of what a traditional agency would charge) and followed the setup steps. Within 15 minutes, their campaign was created and launched across Facebook and Google through the AdsGPT dashboard. Then the AI went to work optimizing the campaign.

Results: The difference was night and day. AdsGPT’s automated optimizations dramatically improved the campaign’s efficiency. Here are the key outcomes from that one-month campaign:

Ad Spend: $198 (just under the $200 budget)
Clicks Generated: 226 clicks, at an average CPC of $0.87 per click (well below their past averages around $2+ per click)
Leads (Conversions): 12 solid inquiries for renovation projects
Cost per Lead: Approximately $16.50 per lead acquired
Ad Reach: ~4,800 local people in their target area
Click-Through Rate (CTR): 4.71% (a high engagement rate for their industry)

Not only did the business see a healthy number of leads come in, but the cost efficiency was greatly improved. Their cost-per-click dropped by over 50% versus previous campaigns they ran without AdsGPT, and their cost per lead was far lower than what they had achieved before. In fact, if they had used a traditional marketing agency, they likely would have spent several thousands in fees alone. By using AdsGPT, the company kept their overall spend under $300 (ads + platform subscription) and still got excellent results.

How AdsGPT achieved this: The platform’s AI performed several optimizations that a small team would have struggled to do manually. It created multiple ad variations (testing different headlines about “affordable home repair” vs “expert renovation services” and various images of renovated kitchens and bathrooms). Within days, the AI identified which ads were resonating most with the local audience – one video ad showcasing before-and-after renovation pictures had the best CTR. AdsGPT automatically shifted more budget to that video ad and similar content. It also adjusted bidding times to show ads when homeowners were most likely online (evenings and weekends), which helped lower the CPC. Furthermore, the AI refined the targeting by analyzing who clicked and converted – it discovered that certain neighborhoods and audience interests (like “interior design” and “DIY home improvement”) yielded better leads, so it focused the campaign on those groups. All of this happened with minimal manual intervention, demonstrating the power of AI ad optimization in practice.

In the end, this small business saw a significant boost in ROI (return on investment). With a small spend, they earned several new projects from the 12 leads – a tremendous payoff relative to the cost. The business owner noted that it felt like having a “marketing agency in my back pocket” but at a tiny fraction of the price. This case study shows how AdsGPT can deliver agency-level results for small businesses, turning a limited budget into real revenue through smart automation.

AI vs. Traditional Marketing Agencies

One question you might have is how an AI platform like AdsGPT compares to hiring a traditional marketing agency. Both aim to improve your advertising, but there are some stark differences in cost, efficiency, and control that are worth considering:

Cost Efficiency: For small businesses on a budget, cost is a huge factor. A traditional digital marketing agency can charge anywhere from $1,000 to $5,000 (or more) per month in management fees, plus you still pay your ad spend. In contrast, AdsGPT offers a flat, affordable subscription (around $97/month for the DIY plan) with no surprise fees. Essentially, you’re getting an AI-powered “marketing team” at a fraction of the cost of one human agency professional. This makes AdsGPT one of the best tools for AI marketing on a budget – you can allocate more of your money directly to ads rather than overhead.
Real-Time Optimization: An agency typically optimizes campaigns by having humans review performance maybe weekly or monthly and then making adjustments. AI, on the other hand, works in real-time, 24/7. AdsGPT’s algorithms don’t take weekends or holidays off – they are constantly monitoring your campaigns. If your Facebook ad’s CPC starts creeping up today, the AI can detect it and tweak your bid or targeting by tonight, something an agency might not catch until their next report. This real-time responsiveness often leads to better overall performance and higher ROI because opportunities and issues are addressed immediately.
Speed of Setup and Changes: Working with an agency often involves meetings, proposals, and a longer onboarding process to launch campaigns. Small businesses might wait days or weeks to get everything running. With AdsGPT, you can launch a campaign in minutes using the guided prompt system. Need to change an ad or adjust budget? You can do it on the fly in the platform, without scheduling a call or email. The agility of AI tools means you can seize marketing opportunities faster and pivot quickly if needed.
Expertise vs. Automation: Agencies bring human expertise and creative thinking, which can be great for high-level strategy or big brands, but for a small business, you might not need an elaborate strategy – you need consistent, steady results. AdsGPT encapsulates a lot of marketing expertise in its AI. It knows the best practices (like how to craft an engaging ad or when to bid on keywords) because it’s trained on vast amounts of advertising data. While an agency might provide a personal touch and custom strategies, AdsGPT provides data-driven decisions and scalability that doesn’t depend on individual experience. Plus, you won’t be one of many clients; your campaign gets the full attention of the AI.
Control and Transparency: When you use AdsGPT, you maintain full control and visibility. You can log in anytime and see exactly how your ads are doing, and you can adjust parameters as you wish. With traditional agencies, small businesses sometimes feel “in the dark” – you rely on the agency’s reports and communication to know what’s happening. If something isn’t working, you might not find out until the end of the month. AI platforms give you a transparent window into your campaigns and empower you to be involved as much (or as little) as you want. It’s like having an open-book policy on your marketing: nothing is hidden.

In summary, AI-driven ad solutions vs. traditional agencies comes down to budget and control. AdsGPT offers a low-cost, highly efficient, and hands-on approach where you leverage automation to do the heavy lifting. Traditional agencies offer a done-for-you service but at a premium price and often with slower turnarounds. Many small businesses are discovering that AI automation in ad creation and optimization can deliver comparable (or better) results than agencies for a lot less money. Of course, there’s still a place for agencies in certain cases, but if you’re looking to maximize every dollar and prefer a do-it-yourself approach with smart guidance, AdsGPT is a very compelling option.

Common Digital Advertising Pitfalls & How AI Fixes Them

Digital advertising isn’t without its pitfalls. Small businesses often fall into some common traps when running campaigns on their own. The good news is that AI tools like AdsGPT are specifically designed to identify and fix these issues. Let’s look at a few common online advertising pitfalls and how AdsGPT’s AI algorithms address them:

Pitfall: High Cost-Per-Click (CPC) due to inefficient bidding. Many small advertisers set bids too high or too low, and don’t adjust them at the right times, leading to overspending for each click. AI Fix: AdsGPT’s smart bidding system constantly tweaks your bids based on performance and competition. It might lower your bid for certain demographics that aren’t converting well, or raise bids (within your budget limits) for high-value audiences to ensure you get those clicks. This dynamic bid management keeps your CPC as low as possible while still getting results. The AI essentially performs hundreds of tiny bid optimizations that humans can’t do manually in real-time, preventing wasted budget.
Pitfall: Poor Targeting and Wasted Ad Spend. A common mistake is showing ads to the wrong audience – people who have no interest in your product, or broad audiences that eat up your budget with few results. AI Fix: AdsGPT uses automatic audience refinement to sharpen your targeting. It analyzes which types of users click and convert, and which don’t, then adjusts the campaign to focus on the most relevant groups. For example, if it finds that people aged 25-35 are clicking but not converting, whereas those 36-45 both click and convert, it will prioritize the latter group. This way, ad targeting gets more precise over time, and your budget goes toward audiences that are likely to engage, fixing the wasted spend issue.
Pitfall: Ad Fatigue and Low Engagement. Even a good ad can suffer from “ad fatigue” – after seeing it many times, your audience starts ignoring it, dropping your engagement and CTR. Small businesses often set up ads and forget to refresh them with new creatives, leading to declining performance. AI Fix: AdsGPT’s creative optimization comes to the rescue here. The platform can automatically test new ad creatives or suggest when it’s time to rotate in fresh content. It might switch to a different image or try a new headline once performance of the original starts to dip. Additionally, by running multiple ads and phasing out underperformers, AdsGPT keeps the campaign fresh and engaging. The result is a higher click-through rate and no more stale ads dulling your audience’s interest.
Pitfall: Lack of Performance Insight and Slow Reaction. Many small businesses set up ads and then either lack the tools or expertise to properly analyze performance. They might realize too late that a campaign has been underperforming for weeks. AI Fix: With AdsGPT, performance tracking is built-in and coupled with AI analysis. You get alerts or automatic adjustments whenever something isn’t meeting the mark. If an ad isn’t getting clicks, the AI will tweak or replace it. If the cost-per-conversion is creeping up, the AI might reallocate budget to a better-performing ad set. Essentially, AdsGPT catches problems early and fixes them in-flight, so you’re not left with nasty surprises. It’s like having a vigilant watchguard on your campaign, ensuring common pitfalls are corrected before they drain your budget.

By avoiding these pitfalls, your campaigns can achieve lower CPC, better targeting, and higher engagement – all key to a successful small business advertising effort. AI tools are incredibly effective at this because they excel at pattern recognition and quick adjustments. AdsGPT’s algorithms are constantly learning from campaign data, which means the longer you use it, the more optimized your advertising becomes. Instead of learning from mistakes after the fact, the system fixes them in real time.

Conclusion & Call to Action

Digital advertising doesn’t have to be intimidating or out-of-reach for small businesses. As we’ve seen, AI marketing platforms like AdsGPT empower small businesses to run smart, efficient ad campaigns without needing big budgets or a full marketing team. By automating the tedious aspects of campaign management – and continuously optimizing for better performance – AdsGPT helps you achieve results like lower CPC, higher conversion rates, and improved ROI on your ad spend. All the while, you save precious time that you can reinvest into other areas of your business.

In summary, AdsGPT simplifies digital advertising and lets you focus on strategy and business growth, rather than babysitting ad campaigns. It’s like having a dedicated marketing agency working for you around the clock, but at a fraction of the cost and fully under your control. Whether you’re frustrated with expensive agency fees, or you’re simply a busy owner who wants better results from online ads, AdsGPT offers a compelling solution through AI-driven automation.

Ready to transform your marketing and stay ahead of the competition? Take the next step and explore what AI advertising can do for your business. You can learn more and even try it out risk-free – book a demo with AdsGPT to see firsthand how AI can start optimizing your campaigns. Don’t let limited resources hold your marketing back. Embrace the power of AdsGPT and watch your small business’s digital advertising soar.

FAQ Section

Q: What is AdsGPT and how does it use AI to improve ads?
A: AdsGPT is an AI marketing platform for small businesses that automates the creation and optimization of online ads. It uses advanced machine learning algorithms (hence “GPT” in the name) to generate ad copy, choose targeting, and adjust your campaigns in real-time. Essentially, AdsGPT analyzes your ad performance data and uses AI ad optimization techniques to continuously improve results – things like tweaking bids, testing different headlines or images, and focusing on the audience most likely to convert. The result is better-performing ads (like higher click-through rates and conversions) without you having to manage every detail manually. It’s like having a smart advertising assistant that learns and makes your digital ads more effective day by day.

Q: Is AdsGPT suitable for small businesses with a limited budget?
A: Absolutely. AdsGPT was built with budget-conscious small businesses in mind. If you have a limited marketing budget, an AI tool can help you get the most out of it. AdsGPT’s subscription cost is low compared to hiring marketing staff or agencies, and it often pays for itself through the savings in ad spend. By automating bid adjustments and eliminating wasteful spend on poorly performing ads, AdsGPT helps ensure that even small business digital ads campaigns yield a solid return. In other words, you don’t need thousands of dollars to see results – even a modest budget can perform well when every dollar is optimized. This makes AdsGPT one of the best tools for AI marketing on a budget, giving small businesses a cost-effective way to compete with larger advertisers.

Q: Which advertising platforms can I manage with AdsGPT?
A: AdsGPT supports multi-platform advertising across all the major channels that small businesses use. You can run and manage campaigns on platforms like Google Ads, Facebook, Instagram, YouTube, LinkedIn, Twitter, Snapchat, and more – over a dozen platforms and counting. The great thing is you control all these in one unified dashboard, so you don’t have to jump between different ad managers. This means you can easily reach your audience on multiple platforms (for example, running both Facebook ads and Google search ads) while AdsGPT’s AI keeps everything optimized. All your campaign data is also aggregated for convenient performance tracking. In short, AdsGPT lets you cast a wider net by handling all your small business’s digital ad channels in one place.

Q: How is using AdsGPT different from hiring a marketing agency?
A: Using AdsGPT is like having an automated marketing expert, whereas hiring a traditional agency is employing human experts. The biggest differences come down to cost, speed, and control. AdsGPT is far more affordable – you pay a flat software fee rather than a hefty agency retainer or percentage of ad spend. It also works much faster; campaigns that might take an agency weeks to plan and iterate can be launched and optimized by AdsGPT within minutes and continuously improved 24/7. In terms of control, AdsGPT gives you direct hands-on access to your campaigns; you can log in and see everything anytime. With an agency, you often rely on periodic reports and have less day-to-day involvement. That said, agencies can provide creative ideas and strategic guidance from a human perspective, but many small businesses find that AdsGPT’s AI yields results that rival agency performance. Essentially, AdsGPT offers a do-it-yourself approach powered by AI. It’s a great solution if you want to save money and prefer transparency and quick adjustments in your advertising. If you value constant optimization and learning, the AI approach can outperform the traditional route for a lot less money and hassle.

Q: Do I need to be a marketing expert to use AdsGPT?
A: Not at all. AdsGPT is designed to be user-friendly for beginners. You don’t need prior experience with Google or Facebook advertising to get started. The platform guides you through simple steps – like entering a description of your business and choosing your goal – and then the AI takes over the complex work. Think of it like using an intuitive app: if you can describe your product or service and set a budget, AdsGPT can create and manage the campaign for you. It also provides tips and suggestions along the way (for example, it might recommend audience keywords or give you a preview of ad options to pick from). The interface consolidates all your ad results in one place with clear charts and recommendations, so even if you’ve never run ads before, you can quickly understand how your campaign is doing. In short, AdsGPT does the heavy lifting and technical optimization, allowing anyone – even a busy small business owner with no marketing background – to succeed with AI-powered digital advertising.